ProFootballTalk – PFT On SM2

June 16, 2015

Rams putting players through social media training

The Rams wait to sign their draft picks to contracts until they can put them through financial training seminars. Now, they’re trying to prevent other costly mistakes on social media. According to Jim Thomas of the St. Louis Post-Dispatch, the Rams are partnering with a group called Social Media Sports Management (SM2) to train players on how not to be idiots on Twitter and Facebook.

Examples of bad decisions are many, with 49ers quarterback Colin Kaepernick’s taunting of flood victims to advance his brand just the first one that pops to mind. But the Rams want to help their players avoid such mistakes, and the program includes a video telling players to “Don’t Be That Guy.” “With the evolution of social media, it is important for our players, coaches, and staff to understand the consequences of using social media irresponsibly,” coach Jeff Fisher said, in a statement from the company.

The group includes former linebacker Will Witherspoon, along with longtime coach Dave McGinnis and agent Bob Lattinville among its group of media trainers.

The Rams are the first team to use the company’s services, but all 32 could use some kind of training in the topic.

Of course, it’s usually simple common sense, as in, “pretend your mom is about to read this before you hit send, and if it’s still a good idea, go ahead.”

Rams putting players through social media training